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Howard Gensler is a veteran journalist who’s worked at the Philadelphia Daily News, TV Guide and the Philadelphia Inquirer and is a founding editor of bettorsinsider.com.
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What Car Brand Is Searched Most in Pennsylvania?
While Pennsylvania automobile licensing records say that it’s traditionally been a Ford state, social media research by PennStakes.com says that Pennsylvanians are now most interested in Mazdas.
They might not be buying Mazdas the most, but they’re thinking about Mazdas the most. Must be those new commercials with Japanese actor Hiroyuki Sanada.
PennStakes.com took a break from covering Pennsylvania sports betting and online casinos to research the cars state residents are searching for the most.
We used CarLogos.org’s’s list of the Top 50 most popular car brands in the United States as a starting point for the research project. We then utilized Google Trends to search each car brand to see the highest level of interest of each state for the brand.
After completing the trends over the past 12 months (from July 25, 2022, to July 25, 2023), we were able to average out the results to get the top car brand for each state.
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Favorite Car Brands by State
Here is a list of most-searched car brands per state from PennStakes.com, your source for PA online casino apps.
Honda (7 states): Alaska, Delaware, Louisiana, Maryland, Mississippi, North Carolina, South Carolina
Dodge (5 states): Arkansas, Idaho, Kansas, Missouri, New Mexico
Ford (4 states): Michigan, Montana, South Dakota, Wyoming
Audi (4 states): Colorado, Connecticut, Massachusetts, New York
Mercedes-Benz (3 states): Florida, Georgia, Virginia
Chevy (3 states): Kentucky, North Dakota, Oklahoma
Mazda (3 states): Minnesota, PENNSYLVANIA, Washington
Volkswagen (3 states): New Hampshire, Oregon, Utah
Buick (3 states): Indiana, Iowa, Wisconsin
Hyundai (3 states): Alabama, Arizona, Illinois
States with 1: California (Tesla), Hawaii (Toyota), Maine (Volvo), Nebraska (Lincoln), Nevada (BMW), New Jersey (Land Rover), Ohio (Kia), Rhode Island (Alfa Romeo), Tennessee (Nissan), Texas (Lamborghini), Vermont (Subaru), West Virginia (Jeep)
In Pennsylvania, It Looks to Be Mazda
A little Mazda history: The company was founded in 1920, and it didn’t make cars, it produced cork. Then named Toyo Cork Kogyo, it transitioned from cork to machine tools to a motorized rickshaw, and didn’t start producing cars for more than a decade. The name Mazda comes from a Zoroastrian god and is a play on the name of the company’s founder, Jujiro Matsuda. Mazda was founded in Hiroshima, Japan, and is still headquartered there.
Mazda entered the U.S. market in 1970 and became known here for its development of the Wankel rotary engine, and commercials that emphasized the engine’s quiet hum.
In 2022, Mazda sold 294,908 vehicles in the United States, down nearly 40,000 from the previous year, and 75% of the sales loss was in cars. Close to 90% of Mazda’s U.S. sales, however, are bigger than cars – the CX-5 SUV accounts for more than half the Mazdas sold in the country.
There are between 34 and 39 Mazda dealers in the Keystone State, depending on whose stats you believe, and Pennsylvania ranks fourth behind California, Texas and Florida in Mazda dealerships. Pennsylvania, by far, has the most Mazda dealerships per capita. Interestingly, Pennsylvania’s Mazda dealerships are spread out: No single Pennsylvania city cracks the Top 10 for most Mazda dealerships.
Even with the number of Mazda dealerships nearly doubling over the past decade, if you live in Wyoming and wish to purchase a Mazda, you’re going to have to go to another state. If you’re in Puerto Rico, you’re going to have to travel to the mainland.
In choosing the best Mazdas, truecar.com said the new 2024 CV-90 was top choice, with an MSRP of around $41,000. At No. 2 was the 2023 CX-50, a nice ride for $11,000 less, and at No. 3 was the MX-30 EV, a $35,000 sedan that Pennsylvanians might be interested in, but they can’t drive. It’s only available in California.
In a list compiled by Worleygig.com on the top 8 cars to Pennsylvania road trip, the Mazda MX-5 made the list. Then again, another car on the list was the Lamborghini Urus. If you can afford a Lamborghini, you probably shouldn’t be thinking about a Mazda.
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